专利名称：TARGETED MARKETING TO ON-HOLD
CUSTOMER
发明人：HEISER, Russel, Robert II,SHAHAN, Nathan, W.,RELYEA, John, F.
申请号：US2011/035867
申请日：20110510
公开号：WO2011/143176A1key to my heart
公开日：
20111117
摘要：Systems and methods are described for delivering targeted content to a customer through a voice response unit (VRU). When the customer calls into the VRU, the customer is prompted to enter identification information. A unique customer identification code (UCIC) associated with the customer is used to look up an anonymized customer profile stored by a third party server. An advertisement identification code (ADIC) associated with the anonymized customer profile is used to identify targeted offers for the customer. The customer is then informed of the targeted offers verbally by the VRU. Optionally, the customer is presented with details of the offer verbally via the VRU. According to another aspect, the customer can select alternate media for delivery of the offer details (e.g., email, text message, etc.).
申请人：SEGMINT, INC.,HEISER, Russel, Robert II,SHAHAN, Nathan, W.,RELYEA, John, F.
地址：30B Northwest Avenue Suite 211 Tallmadge, OH 44278 US,3204 Hollybrook Lane Mogadore, OH 44260 US,443 Lisbon Drive Tallmadge, OH 44278 US,1057 Sheerbrook Dr Chagrin Falls, OH 44022-4168 US
国籍：US,US,US,US
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